Choosing A Real Estate Agent: 7 Questions To Ask

Whether it’s your first time or you’re a seasoned seller, finding the right real estate agent to sell your home is crucial.

But how do you choose an agent that will get the best result? Here are the seven questions you should always ask a real estate agent when selling your home.

1. What is the market like now? Is it a good time to sell?

A good agent’s passion for property will come through in their knowledge of the market and the level of service they provide to their clients – they’ll be a true partner in the process of selling your home. You should expect your agent to have an honest conversation with you about the market and your options for selling to ensure you get the best result.

2. What can I expect from the sales process?

Ask your agent to take you through the way they work, so you know what to expect and you can be sure that their process and values align with what you’re looking for. There are some practical questions to consider, such as:

  • How do you suggest I sell my property and why? (Common ways include auctions, sales, expressions of interest, price on application and tenders.)
  • How long might it take to sell?
  • How do you manage inspections?

3. How will my property be marketed?

Marketing campaigns are essential to a successful sale, as they determine how many people know about your property, thereby increasing your pool of potential buyers. However, some agents don’t prioritize marketing as much as others, so it’s important to clarify your agent’s approach.

Ask your agent to explain how they would market your property, including the channels they would use, why they’ve chosen them, and how much would have to be invested in marketing.

4. How long have you worked in the area?

An agent who has worked locally for a while is an asset when it comes to selling your home, as they know the area inside and out. They’ve seen the market fluctuate, and generally have a big database of potential buyers. They’ll also be able to advise you on the sales outcomes for comparable properties to give you an idea of a possible result for your own home.

5. How much will the property sell for and can I do anything to increase that?

An experienced agent will be able to give an accurate guide to your property’s sale price, based on their experience with similar properties in the area and a strong understanding of the market. This experience also means they know which features add value to a home and where improvements can be made to increase sale price, such as re-painting, landscaping or the addition of air-conditioning and other features.

6. How much will it cost to sell my property?

It’s easy to be focused on how much your property will sell for, but it’s just as important to ask how much the process will cost you. These questions might include:

  • What are the upfront costs?
  • What’s the commission? Why is it that much?
  • What will it cost if the property doesn’t sell?

You can question a quote given to you by an agent to make sure you get the best outcome. Some agents will cost more than others, but they often add value that is worth the investment, such as better service or broader marketing that can help you get a lot more for your home.

7. Do you have a list of sellers I can contact for references?

Most successful agents will be happy to connect you with previous clients so you can gain another seller’s perspective. Watching your agent in action, such as at auctions or in inspections, is also a great way to see how they operate.

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